Intsimi yoshicilelo olufunekayo iguquguquka kakhulu kwaye idla ngokuphendula kakuhle ekuphazamisekeni kwekhonkco lokubonelela.
Ebusweni bayo, ilizwe libonakala lenze inkqubela phambili enkulu ekuchacheni kwayo emva kwe-COVID-19. Nangona imeko kwiindawo ngeendawo isenokungabi “yishishini njengesiqhelo”, ithemba kunye nemvakalelo yesiqhelo iya isomelela. Nangona kunjalo, ngaphantsi nje komphezulu, kusekho ukuphazamiseka okukhulu, uninzi lwazo oluchaphazele ikhonkco lokubonelela. Ezi ndlela zibanzi zoqoqosho zichaphazela iinkampani kwibhodi iphela.
Kodwa zeziphi ezona ndlela zibalulekileyo kuqoqosho olukhulu ekufuneka abanini bamashishini banikele ingqalelo kuzo? Kwaye ziya kuchaphazela njani ukwenziwa koshicilelo olufunekayo, ngakumbi?

Iinkampani ezininzi, kubandakanywa neenkampani zoshicilelo ezifunekayo, zichaze ukunyuka kwemfuno yeemveliso zabo. Zininzi iinkcazo ezinokubakho zoku:-ukuphinda kubuyele ukuzithemba kwabathengi, ukungena kwemali evela kumanyathelo okuvuselela karhulumente, okanye nje uchulumanco lokuba izinto zibuyela esiqhelweni. Nokuba yeyiphi na ingcaciso, iinkampani ezibandakanyeka kwimveliso efunwayo kufuneka zilungiselele ukonyuka kwevolumu.
Enye into ebalulekileyo ye-macroeconomic ukuba iinkampani zoshicilelo ezifunwayo kufuneka zinike ingqalelo kukunyuka kweendleko zabasebenzi. Oku kuhambelana kakhulu neendlela ezibanzi zengqesho-abanye abasebenzi baye baphinda baqwalasela ukuxhomekeka kwabo kwimisebenzi yesibini kunye nemisebenzi eqhelekileyo ngokubanzi, ekhokelela ekunqongophelweni kwabasebenzi, ngoko ke abaqeshi kufuneka bahlawule abasebenzi imivuzo engaphezulu.
Ukusukela oko kwaqala ubhubhane, uninzi loqikelelo lwezoqoqosho luye lwalumkisa ukuba ikhonkco lokubonelela liza kuphazamiseka ekugqibeleni, okukhokelela kwizithintelo kuluhlu lwezinto ezikhoyo. Yile nto yenzekayo namhlanje. Ukuphazamiseka kwikhonkco lonikezelo lwehlabathi kwenza kube nzima ngakumbi (okanye ubuncinane kuthatha ixesha) kwiinkampani ukuba zikhule ukuhlangabezana nemfuno yabathengi.

Enye ingqalelo ebalulekileyo yisantya sophuhliso lwezobuchwepheshe. Kuwo onke amashishini kunye namacandelo, iinkampani zizama ukuziqhelanisa nenkqubela phambili yetekhnoloji yamva nje kwaye zihambelana nemikhwa eguqukayo yabathengi. Isantya senkqubela phambili yezobuchwephesha sinokwandisa uxinzelelo kwiinkampani, kubandakanywa neenkampani zoshicilelo ezizifunayo, ezizive ngathi zisemva ngenxa yobonelelo, imfuno okanye imiba yabasebenzi.
Kumashumi eminyaka akutshanje, ulindelo lwabantu kulawulo lwendalo esingqongileyo luye lwanda ngokuthe ngcembe. Abathengi balindele ukuba iinkampani zithobelane nemigangatho esisiseko yoxanduva lwendalo, kwaye iinkampani ezininzi zilibonile ixabiso (ukuziphatha kunye nemali) yokwenza oko. Nangona ugxininiso lokuzinza luncomeka ngokupheleleyo, lunokubangela iintlungu zokukhula, ukungasebenzi kwethutyana, kunye neendleko zexesha elifutshane kwiinkampani ezahlukeneyo.

Uninzi lweenkampani zoshicilelo ezifunwayo ziyazi kakuhle imiba yerhafu kunye neminye imiba yorhwebo lwehlabathi-isiphithiphithi sezopolitiko kwaye ubhubhane ngokwawo uye wayenza mandundu le miba. Le miba yolawulo ngaphandle kwamathandabuzo ibe yimiba kweminye yemiba ebanzi yobonelelo.
Iindleko zabasebenzi ziyenyuka, kodwa esi sesinye sezizathu zokuba kubaluleke kangaka ukunqongophala kwabasebenzi. Iinkampani ezininzi zikwafumanisa ukuba azinawo nje umsebenzi ofunekayo wokunyusa nokuhlangabezana nemfuno ekhulayo yabathengi.
Izazi ngezoqoqosho ezininzi zithi ukuhla kwamandla emali kufikile, yaye ezinye zilumkisa ngelithi oku kusenokuba yingxaki ehlala ixesha elide. Ukunyuka kwamaxabiso kusenokuba nefuthe elibonakalayo kwindlela yokusetyenziswa kwabathengi kunye neendleko zothutho lwempahla. Ewe kunjalo, lo ngumba woqoqosho olukhulu oluya kuchaphazela ngokuthe ngqo ukuthunyelwa kokuthunyelwa kwemfuno yoshicilelo.
Nangona ngokuqinisekileyo kukho ezinye iindlela eziphambili ezivakalisa ukuphazamiseka okungakumbi, iindaba ezimnandi zezokuba inkcazo yoshicilelo olufunwayo lubhetyebhetye kakhulu kwaye lunokusabela kakuhle kolu kuphazamiseka.